How many keywords are enough keywords? It’s the question on every Amazon Seller's mind when they first set up their Amazon PPC campaigns. When it comes to keywords, many Amazon Sellers think its quantity over quality - that’s not true at all.
Amazon PPC ads have multiple placements, including the top of the search results page, other placements, and product detail page. Obviously, the conversion rate, click rate, and cost-per-click vary greatly for each AD placement.
As we know that Amazon Sponsored Products ads are—and will continue to be—one of the most powerful tools for driving discoverability and incremental sales for Amazon sellers.Ready to boost your Amazon business with Amazon Sponsored Products ads?