AS coVID-19 has forced more people to shop online, US e-commerce sales are expected to increase by 18% to 709.78 billion in 2020, accounting for 14.5% of total U.S. retail sales, according to the latest estimate released by market research agency eMarketer.
With the release of "Home Quarantine Order", hundreds of millions of people in Europe and the United States have been forced to stay at home, including parents with children, students who are driven crazy by online classes, and most people with weight gain.
As Amazon's replenishment of non-essential products gradually returns to normal, many sellers’ sales have soared. Recently, Stackline, a leading research organization, released a list of the top 100 fastest-growing categories for online transactions.
Many sellers who have succeeded on Amazon US are planning to expand more marketplace. When choosing a new marketplace, it is important to know in advance what categories are available and which subdivided markets have a larger capacity, less monopolistic, less competitive, and easier to enter.